Many people who get into Internet marketing focus too much on the word ‘Internet’. They think that their techie skills and their ability to write html code will mean they can clean up in Internet Marketing.

The reality is a little different. Of all the elements that go to make up internet marketing, the techie parts are those that you are most likely to start to outsource once you start earning a few dollars.  This is because the the Marketing side is the bit that will set you aside from the crowd and will ultimately make or break your business.

For this reason I am always on the look out for great marketing ideas or inspiration. I therefore loved these thoughts from Dan Cobley where we looks at his first love, Physics, and comes up with four key lessons it can teach us about marketing. You may not have thought that the formula for acceleration, Heisenberg’s uncertainty principle, or the Scientific Method were in anyway relevant to your marketing efforts. Well it would appear that you were wrong.

 

Great stuff I am sure you will agree. Dan gave this talk at last years TED Global. If you liked this video its worth checking out TED a bit more.

Filed under: Marketing Inspiration and Ideas

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